Photo of Charlie Kexin, Omnilytics author

Charlie Kexin

Market Intelligence Writer and Analyst

B.S. in Business Analytics from University of Texas at San Antonio â€ĸ Senior Market Intelligence Analyst at Omnilytics â€ĸ 8 years in Market Intelligence

Charlie started out analyzing pricing data for e-commerce brands before moving into broader market intelligence work covering both retail and online casino markets.

What I Write About

My Approach

"Data only matters once someone acts on it."

Charlie believes good market insights should always connect back to a specific, practical decision, not just sit in a dashboard.

Currently Working On

Charlie is currently researching how casino operators use competitor bonus tracking to shape promotional strategy.