The Art and Science of Fashion Range Planning
A range plan is one of the most important planning documents for a designer or merchandiser in fashion retail. It acts as a blueprint of a new collection and helps you set the overall direction of the collection. The range plan is involved in a variety of merchandising processes from product design and development, sales […]
How To Create A Best-selling Assortment Every Time
In an industry that is highly driven by what’s hot and new, it’s important to understand your market and determine which assortments are worth investing in. But it’s easier said than done, especially in an extremely volatile environment with a generation of consumers who are equally fickle-minded and constantly seeking the next best thing. So […]
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