How To Create A Best-selling Assortment Every Time
In an industry that is highly driven by what’s hot and new, it’s important to understand your market and determine which assortments are worth investing in. But it’s easier said than done, especially in an extremely volatile environment with a generation of consumers who are equally fickle-minded and constantly seeking the next best thing. So […]
Should These Sunglasses be in Your Next Collection?
Celebrities – they define what’s popular and what’s not. With fashion month behind us, we’ve been graced with an abundance of street style looks that are now being replicated by both the fashion and non-fashion conscious. Many of these trends are now accentuated with a distinct pair of sunglasses aptly known as the Matrix. Named […]
Should You Only Stock Up On Bestsellers?
How would the fashion industry look like if they only focused on best-selling apparel? Skyrocketing sales? To a certain extent. Less promotions needed? Perhaps. But how would the runways look like? Here’s a sneak peek. Best- selling tops from Boohoo Best-selling pants from Topshop Best-selling dresses from Missguided These are just some examples of what […]
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