Year-End Sales Tactics to Push Sell-Through
As we edge closer to December, fashion brands and retailers are anticipating another major retail event – the year-end sales. Aside from Black Friday and Single’s Day, the year-end sales are a long-standing promotional tactic used by retailers to clear remaining inventory of the season or a final push to hit sales targets for the […]
Holiday Retail 2020: Predictions and Demand-driven Strategies with the Parker Avery Group
This year’s holiday retail will be unlike any the industry has ever experienced. As the biggest annual shopping period, the holiday season accounts for 20% of retail sales each year. But for this year, after a tumultuous period of economic downturn, a boost in consumer spending is highly anticipated. That said, retailers have to exercise […]
How Will Covid-19 Impact Christmas Trading?
The holiday season is undoubtedly a paramount time in the retail industry. In 2019, the overall holiday retail sales saw a 3.4% jump while online sales increased by 18.8% compared to 2018. However, the COVID-19 pandemic could exacerbate Christmas sales for 2020. In our latest webinar, Sarah Johnson, the former Head of Merchandising at Asos, […]
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