Introducing the Unified Fashion Journey
Building and marketing a fashion assortment involves piecing together different steps of the business, each with its own challenges and limitations. For every business, the goal every season is to maximise profit and anything that deters that goal should be kept to a minimum. With this goal in mind, Omnilytics has developed a methodology that […]
How to Competitor Benchmark to Identify Opportunities
In an increasingly competitive landscape, brands and retailers must competitor benchmark to stay ahead of the game. E-commerce continues to scale and push the boundaries of profit and opportunities worldwide. While this has been true for years, the Covid-19 pandemic further amplified the phenomenon. Online shopping surged by 30% in the span of three months […]
Receive Weekly Industry Roundups
Sign up to receive the latest industry insights, news and weekly updates delivered straight to your inbox.