The Art and Science of Fashion Range Planning
A range plan is one of the most important planning documents for a designer or merchandiser in fashion retail. It acts as a blueprint of a new collection and helps you set the overall direction of the collection. The range plan is involved in a variety of merchandising processes from product design and development, sales […]
How to Markdown in Retail
In most retail situations, markdowns are an inevitable process. Whether used as a promotional strategy or as a means of stock clearance, markdowns are vital to maintaining a balanced inventory. The importance of an effective markdown strategy In an ideal situation, retailers would want to maintain sales at full price indefinitely to maximise profitability. Many […]
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