The Spring/Summer Fashion Trends Taking 2021 by Storm
This year’s Spring/Summer fashion trends encapsulate current consumer sentiment in the new normal. With the lifestyle changes forced upon us by the Covid-19 pandemic, the trends that are making waves in the market now are far from those that did in past years. In uncharted territory, historical sales data is moot and the need for […]
Bottoms Out, The Rise of Zoom Fashion
In a time defined by digitalisation, Webex, Zoom, Facetime and any other software supporting video conferencing has become our main medium of communication. Regardless of work or play, video is an integral part of today’s lifestyle and the way we present ourselves online is dictated by the 16:10 aspect ratio on most digital devices. Unexpectedly, […]
Spring Fashion Trends from the Runway to Back in 2021
The curtains have drawn on the Spring/ Summer 2021 runway season. As the first major runway season since the Covid-19 pandemic swept the globe, Spring fashion weeks this year delivered a new experience. Notable absentees Marc Jacobs, Gucci and Saint Laurent left a significant gap, but others stepped up with experimental digital showcases that challenged […]
4 Trend Takeaways From Milan Fashion Week Fall/Winter 2019
This week lands us in Milan, the home to iconic fashion houses like Gucci and Prada. The week started off with a bang, as Gucci kicked off Milan Fashion Week (MFW) with their highly anticipated collection inspired by Hannah Arendt’s philosophy and masquerades. In retrospect, there were contrasting moods from MFW. Moschino’s show was more […]
3 Key Menswear Trends of Fall/Winter 2019
We might only be a couple weeks into 2019 but the non-stop fashion world is already prepped and primed for runway season! As always, we’re kicking it off with the Fall/Winter 2019 menswear collections. Menswear is currently bigger than ever: research shows that the market is on track to overtake womenswear by 2020. Fashion brands […]
Do Fast Fashion Retailers Follow Runway Trends?
It is a universally acknowledged truth that fast fashion retailers look towards fashion designers as inspiration for their future collections. And why wouldn’t they? In the past, fashion shows were often closed off to the mass consumer, but in this age of information – even the average joe will have some concept of key fashion […]
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