Giving Off Shoulders The Cold Shoulder
When the off shoulder surfaced in 2015 on the runways of Proenza Schouler and Prabal Gurung and became one of Spring/Summer 2016’s major trends, it wasn’t the first time. In fact, this style has been a fan favourite since the early 19th century. Same goes to the cold shoulder trend, a modest variation of the […]
The Aftermath of Boohoo’s Acquisitions
Boohoo is unstoppable. The UK-based online fashion retailer has seen soaring sales and share prices over the past year, catering to a younger demographic with its relatively low prices and on-trend collections. Known as ultra-fast fashion, their business hinges upon the “test and repeat” model, which meant market-testing a wide range of items on its […]
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