Top 5 Menswear Trends for Spring/Summer 2021
Like most things in this pandemic, the Spring/Summer 2021 menswear trends are not of the usual variety. The runway season itself was atypical, with major brands like Balenciaga and Gucci opting for virtual fashion shows to eliminate any risk of spreading Covid-19. Designers are embracing the new normal not just in the way they present […]
The Spring/Summer Fashion Trends Taking 2021 by Storm
This year’s Spring/Summer fashion trends encapsulate current consumer sentiment in the new normal. With the lifestyle changes forced upon us by the Covid-19 pandemic, the trends that are making waves in the market now are far from those that did in past years. In uncharted territory, historical sales data is moot and the need for […]
How to Validate Demand with Fashion Trend Analysis
For many years, the fashion industry has been set in its ways when it comes to trend analysis. In the pre-pandemic days, the inaccuracy of industry-standard trend analysis methods was not felt as deeply. But in the new consumer-driven landscape these dated practices provide an incomplete view of demand. Trend forecasting services, historical sales data, […]
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