What Went Wrong with H&M?
Once known for its lightning-fast production and affordable trendy products, H&M is no longer the fast fashion powerhouse they used to be. It’s no secret they have been struggling for the past two years, losing out to competitors such as Zara and ASOS. In Q4 2017, H&M experienced its lowest level of sales on record […]
The Current Modest Wear Scene
Modest fashion is an upcoming market segment that could potentially cause a disruption in the fast fashion industry due to its evident void in the market. Generally known as non-fitted clothes that reveal minimal skin, modest fashion however, should be not be mistaken as Muslimah fashion. Having said that, with Muslimah fashion causing more ripples […]
Is Uniqlo Overshadowed By Trendy Fast Fashion Brands?
Source: Uniqlo “Made for all” is a slogan that Uniqlo lives by and a quick browse through their extensive collection of attire would prove just that. The established Japanese clothing brand is no stranger to the world of apparel, having been in the business for more than a decade. Step into any Uniqlo store and […]
Menswear Market in Malaysia: Athleisure Wear Over Fast Fashion
The Malaysian fast fashion realm is an interesting study. As fashion in general is still a growing market, fast fashion has to figure out how to adapt to the environment here. In other words, they either thrive along with the demand, or fall short in supply. For example, the plus size industry here is not […]
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