H&M

brand

Fashion market report for H&M based on real-time data analytics to determine best sellers, how to optimise your pricing strategy, how and when should you give discounts, know the popular colours and sizes you should stock up on, how fast a product goes out-of-stock and when to replenish your stock to hit better sales targets. The fashion market report contains detailed retail market analysis that will help in tracking H&M competitor’s activities, improve buying and stocking decisions, predict and forecast the next fashion and beauty trends in the market. Using a mix of data analytics, data science and market research, the H&M fashion market report focuses on providing trustworthy insights into real-time data and transform the numbers into simple charts and graphs for better visual understanding.

Learn more about how your own brand is performing as compared to H&M. The Omnilytics dashboard allows you to make side-by-side comparisons such as finding out which product subcategory is doing well for which brand, the colours and sizes that are selling the most for both,which price points are most sought after by customers and the amount of discounts given during a specific timeline. The fashion market report analyses all this information, which will be used as determining factors for brands and retailers to maximise profit margins, reduce stock wastage and set the right product prices. The rise of the machine learning technology today has enabled H&M to utilise Omnilytics’ retail market intelligence platform to make more efficient business decisions.

Data Overview

Currently tracked products:
112,059
Products added this week:
23,983
Average discount price:
Average Price:
Assortment

In-Stock Categories at H&M

Explore category assortments broken down according to the number of items with the highest stock. The performance of each subcategory is further analysed in percentage value for a better understanding of customer preferences.

Tops
26.8%

Shirts

Locked

Locked

Outerwear
13.7%

Jumpers

Locked

Locked

Dresses
7.1%

Sleeveless Dresses

Locked

Locked

Activewear
6.6%

Jackets & Vests

Locked

Locked

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Sizes

In-Stock Sizes at H&M

Identify the number of product sizes that are being stocked by your competitors, so you know which size to focus on and better manage your inventory.

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Colours

In-Stock Colours at H&M

Determine the quantity of various colours that are being stocked by your competitors, so you can enhance your purchasing decision by knowing which colours sell best.

Bk
20,825

235

Locked

Locked

Wh
13,998

263

Locked

Locked

Gy
8,548

264

Locked

Locked

Pk
8,416

31

Locked

Locked

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Discounts

Discounted Products at H&M

Manage your pricing movements by understanding your competitor’s discount strategies and plan when, what and how to discount your products so you don’t miss out on profitable opportunities.

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Price Architecture

Pricing Strategies at H&M

Discover the price points that are most competitive amongst the brand’s customer base and set your own pricing standards. Make competitor comparisons and know exactly what price to set for your products.

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Products

Recently Added Products at H&M

View the latest market offerings of your competitors and find out what they are stocking up on. This helps you to manage your inventories and decide the best course of action.

Shopee

轉售 日本帶回 H&M 綁帶靴(36)

USD 38.91

Shopee

二手H&M女童雪靴

USD 2.59

Shopee

H&M 長袖針織毛衣 酒紅色 二手

USD 3.24

Shopee

🔥下單24H出貨🔥二手日本H&M黑色毛呢針織圓領毛衣顯瘦韓版剪綵二手

USD 2.89

Shopee

H&M海軍藍短褲 膝上短褲 西裝褲

USD 3.24

Shopee

H&M 長袖針織毛衣 駝色 二手

USD 3.24

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