Shopee 11.11: Trending Fashion Products in Southeast Asia

With strong sales recorded on 9.9, how did Singles’ Day fare this year? Gain insights into how the fashion category performed on Shopee Singapore and Indonesia.

An insightful report to guiding your 12.12 sale event planning.

This 16-page report details data-backed insights on the performance of fashion products sold on Shopee Singapore and Indonesia. 
 
Topics covered:

  • Timeline of Key COVID19 Events
  • Performance Overview
  • Market-specific Discounting Strategies
  • Top #3 Categories
  • Bestsellers by Category
  • Next Steps for Brands

"Most replenished SKUs displayed minimalistic styles with relaxed and loose silhouettes, following the work from home (WFH) trend in the new normal."

- Insights derived from the report

"The details commonly seen in bestsellers were minimalist tops in a relaxed silhouette. Besides the usual black and white, light and muted seasonal colours were also favoured by consumers."

- Insights from the report

Omnilytics validates every step of the retail journey.

Omnilytics is a fashion market insights platform that monitors over 100,000 brands worldwide to understand what sells, and why it sells.

Our goal is to help brands minimise the risk of growing a fashion brand by providing all insights necessary to make commercial decisions.

Whether that be designing, pricing, distribution, market expansion or just deciding the colourways of your products, Omnilytics covers every key decision-making process in the fashion journey.

Omnilytics is a fashion market insights platform that monitors over 100,000 brands worldwide to understand what sells, and why it sells.

Our goal is to help brands minimise the risk of growing a fashion brand by providing all insights necessary to make commercial decisions.

Whether that be designing, pricing, distribution, market expansion or just deciding the colourways of your products, Omnilytics covers every key decision-making process in the fashion journey.