Shopee 11.11: Trending Fashion Products in Southeast Asia
With strong sales recorded on 9.9, how did Singles’ Day fare this year? Gain insights into how the fashion category performed on Shopee Singapore and Indonesia.
An insightful report to guiding your 12.12 sale event planning.
This 16-page report details data-backed insights on the performance of fashion products sold on Shopee Singapore and Indonesia.
"Most replenished SKUs displayed minimalistic styles with relaxed and loose silhouettes, following the work from home (WFH) trend in the new normal."
- Insights derived from the report
"The details commonly seen in bestsellers were minimalist tops in a relaxed silhouette. Besides the usual black and white, light and muted seasonal colours were also favoured by consumers."
- Insights from the report