Luxe Homewear (cont’d)
For Hoodies & Sweatshirts, slouchy and oversized pieces in core colours, as well as muted palettes were popular. As consumers look to invest in seasonless items, Loungewear Sets or Co-ords emerged as must-have items due to their versatility.
Brands played with materials to accommodate to the changes in temperature – opting for lightweight knit set with matching shorts for the Spring/Summer season. Entering Fall, the sweatsuits style, with matching hoodie and joggers in soft-touch fabric such as acrylic was prevalent.
Kim Kardashian’s recent velour tracksuits launch for her brand Skims, officially brought back the Juicy Couture sweats era, adding to the longevity of the loungewear trend.
Busy Print Dominance
The new satin pyjamas that caught consumers’ hearts were mostly in classic cut, relaxed fit and with long sleeves. Busy all-over prints trumped plain ones, as they can easily transition from virtual meetings at home to quick meet-ups outside.