Holiday Markdown Strategy 2019
The holiday season has historically been a lucrative period for retailers. From Black Friday to the Christmas sale, retailers spend months in advance to prepare the right marketing tactics to leverage on these events. In this report, find out what was the performance of the holidays sale on the high-street, what discount ranges were most popular, key promotional offers and more.
Monthly Insights: The Newness Factor
In today’s fast fashion industry, newness is one of the key contributing factors to success. The landscape’s increasingly fast pace reflects the demand of the consumers - always hungry for the latest products in the market. Having a responsive supply chain by regularly refreshing assortments maintains your relevancy in the market.
Reviewed: Key Colour Trends from Runway to Retail
This report covers key colour trends of fashion from the runway to retail. Fast fashion retailers like ASOS, Forever 21 and Topshop and more were used for comparison. Specific trends and prints were measure against trending colours to study its performance in the market.
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