Validating Consumer Demand

Validating Consumer Demand

Written by OmnilyticsJune 16, 2020

Validating Consumer Demand

In the UK, Slazenger skorts are trending because of a viral TikTok trend. But do viral trends actually translate to sales?

Matthew Lovett takes us through how to quickly validate consumer demands in your market.

See the dashboard in action here:


Matthew Lovett, Director of Retail at Omnilytics. Contact him at

Receive Weekly Industry Roundups

Sign up to receive the latest industry insights, news and weekly updates delivered straight to your inbox.

Navigate the crisis with Omnilytics

Learn how our fashion retail clients make better decisions with ecommerce analytics