What Does Data Say About SS21 Runway Trends?

Validate future fashion trends with data-backed insights across top retailers like Zara, ASOS, Topshop, Massimo Dutti, COS & more.

Your guide to understanding runway trends against consumer demand.

This 18-pager report analyses the key trends arising from the SS21 runways to guide your assortment planning with data-backed insights and minimise risk.

Topics covered:

  • Top 10 fashion brands
  • Product sell-out movement
  • Full-price opportunities
  • WFH trending styles
  • Popular discounting tactics

Brand list:

  • ASOS
  • H&M
  • ZARA
  • Missguided
  • Fashion Nova
  • Shein
  • Topshop
  • PRETTYLITTLETHING
  • Massimo Dutti
  • Revolve
  • Nasty Gal
  • COS
  • Banana Republic

"Most replenished SKUs displayed minimalistic styles with relaxed and loose silhouettes, following the work from home (WFH) trend in the new normal."

- Insights derived from the report

"Loungewear staples – Joggers, Sweatshirts and Co-Ords observed over 100% surge in new-in and sell-out compared to 2019. Retailers continued to invest in these pieces entering Fall, especially Hoodies & Sweatshirts."

- Insights from the report

Omnilytics validates every step of the retail journey.

Omnilytics is a fashion market insights platform that monitors over 100,000 brands worldwide to understand what sells, and why it sells.

Our goal is to help brands minimise the risk of growing a fashion brand by providing all insights necessary to make commercial decisions.

Whether that be designing, pricing, distribution, market expansion or just deciding the colourways of your products, Omnilytics covers every key decision-making process in the fashion journey.

Omnilytics is a fashion market insights platform that monitors over 100,000 brands worldwide to understand what sells, and why it sells.

Our goal is to help brands minimise the risk of growing a fashion brand by providing all insights necessary to make commercial decisions.

Whether that be designing, pricing, distribution, market expansion or just deciding the colourways of your products, Omnilytics covers every key decision-making process in the fashion journey.